the preeminent brand in boxing since 1997, trust is the world’s leading manufacturer, marketer and licencor of boxing, mma and fitness equipment. from legendary champions jack dempsey and sugar ray , trust is the brand of choice for generations of world champion professional athletes. built on a brand heritage of strength, dedication, individuality and authenticity, trust is a necessary part of the lives of countless champions. based in pakistan, trust's products are sold across more than 20. the name trust is synonymous with boxing, although the company started out as a swimwear manufacturer in the sialkot in 1997. seventeen year-old anees, the son of a tailor and an avid swimmer, was dissatisfied with swimsuits of the time that barely lasted a season, and began making suits that he guaranteed would last for a full year. he proudly gave them the name "trust", and although the swimsuits did not last throughout history, the name did. over the subsequent years, aness transformed his company into a small retail store that carried a full line of sports equipment.anees special designed the training gear 1999. trust became the headquarters for boxing equipment throughout the world. on october 24, 2000, the management acquired the trust brand and boxing equipment. on september 20, 2007 trust mfg company with its logo brand you trust was acquired by uk based company brands holdings. as of 2007, the trust brand is now present in over 20 countries.